The following result is obtained bu our Internet Research Algorithm: Following are the opportunities for Kiehl's - 1. Unique classic brand image. 2. Men's care marketing is now the fastest-growing segment. 3. A great international image will lead to good word of mouth for Kiehl's. 4. Growing market in Eastern Europe. 5. Growing average at global level. Limits of Kiehl's - 1. Competition is growing rapidly. 2. The market will become very price sensitive in the future. 3. High price products.