What is the Business Model of Toast Master and the differentiation strategy and how they charge their customer and pros and cons? | Candider
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What is the Business Model of Toast Master and the differentiation strategy and how they charge their customer and pros and cons?
11th May 2020 11:39 am
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Toastmasters International is a non-profit educational organization that teaches public speaking and leadership skills through a worldwide network of clubs.
you have to become its member to avail their services. They charge $45 USD international dues and $20 USD as new membership fees. Members pay international dues of $45 USD every six months.
Differentiation strategy -
Everything in Toastmasters revolves around the club. With a network of 16,800 clubs across 143 countries, customer sure to find one near them! Most clubs have around 20 members and meet once a week for an hour. Each club features a unique culture, so there's no pressure to join the first club customer visit! Attending club meetings as a guest is free, so visit as many as customer like until they find a club that fits customer's personality.
Pros -
• Mentors are 24/7 available for trainees who are going under training.
• They clarify the doubt then and there and direct us to the right path,
• Make users a perfect toastmaster when we complete the course.
• Users eagerly wait to join Toastmasters club.
• It makes individual strong in public speaking and confident person to be successful in future.
Cons -
• In many clubs, speech topics should not be about your business. You’ll invest a fair amount of time writing and practising speeches that don’t directly translate to what you want to do in your work.
• Quality of feedback varies greatly. All members rotate through role of “evaluator”, so feedback should be taken with a grain of salt. Toastmasters’ focus can sometimes be on perfecting technical details and formalities (counting filler words and addressing the audience – “fellow Toastmasters and guests”), missing the big point – the overall impact and effectiveness of a speech.
• Most roles involve prep time – learning and preparing how to perform your role within the meeting. These roles help the meeting run well but don’t necessarily contribute to you being a better speaker. “Speaking time” for many roles is minimal.